| In order to determine a reasonable strategy on how best to develop and implement future sales we do first and foremost need to understand where we are now, what parameters are working and which can be improved. |
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| Therefore, before any kind of sales development can be developed, we need to give some time to understand the company, both the historical part as well as the strategic plans that have been laid for the future. When a basic knowledge of the company has been established, first then a plan for the future sale can be developed and presented. |
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| Part of our initial work will include assessment of sales department profitability turnover per customer versus any used sales efforts and then assess whether this is viable or if there should be a re-segmentation of the customer base and if possibly introduced other sales efforts to perform the customer contact. |
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| It is important that the development of the sales department is happening at a pace where employee’s skills can keep up so that the whole sales department are been developed in order to retain valuable employee. |
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| After an initial phase Cambro Management will in collaboration with the company come up with an action plan on how we can best add a professional sales development to the company. Some of the things we will look at is; |
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Customer segmentation - do we spend time on the right customers. |
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Sales Planning - how we refine the time we have. |
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Sales Tools - which sales tools can give us a higher return. |
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| The process of adding the company a viable sales development strategy typically take about 1 month where we hold 3-4 meetings and where between each meeting define a wide range of tasks to be implemented before the next meeting. |
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| If you want a discussion on how Cambro Management can help your business, please don’t hesitate to contact us. |
